YouTube to Offer Free Ad-Supported TV Channels

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NEWS

YouTube, the world's largest video-sharing platform, is taking its online streaming capabilities to the next level with free ad-supported channels. 

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According to a report by The Wall Street Journal, the platform is currently in talks with major companies,

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to revolutionize the way we watch TV shows and movies by offering a new "hub" to allow viewers to explore and express their interests.

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This new hub, expected to launch later this year, will allow viewers to enjoy a personalized streaming experience and easily choose their favorite shows. 

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The concept is akin to offerings from providers like Pluto TV and Roku's Live TV channels.

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YouTube is currently gauging viewer interest in this potential new venture.

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If everything goes according to plan, the Google-owned service may ask for a 45% cut of the ad revenue, similar to its deal with content creators.

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The company has formed an impressive alliance to test its new capabilities, joining forces with entertainment heavyweights such as Lionsgate and A+E Networks. 

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The partnership with these industry giants is expected to provide viewers with diverse content.

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Additionally, YouTube is now making efforts to attract creators to join the YouTube Shorts platform with its generous ad revenue-sharing program, making it an appealing alternative to TikTok.

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